OKR 2: Allow for customization and individuality

As we set to define our objectives, we knew our second objective would be important for adoption because it helped people make it their own:

Allow for customization and individuality in the new pattern library.

How do we allow organizations to keep their unique local flavor, the unique personality of their regions, but still ensure that it felt like it was part of a bigger church. One of the unique aspects of the Seventh-day Adventist church is that we are a big, global church. We have members in nearly every country. And while we don’t all believe things exactly the same, we still have our core, common beliefs that unite us together.

We also want the design of our web sites to share those values, so a core principal of this project is to allow customization within ALPS. So what does that mean in practice?


On method to get there is to build the system in a modular way. Lists, blocks, hero images, and carousels. We want the system to be versatile enough that if an item gets dropped into a sidebar or main column, it will still work. We want a system like LEGO® that allows an organization to build their site as they need.

Color presets

The ALPS color preset options
The ALPS color presets
  • Emperor
  • Earth
  • Grapevine
  • Denim
  • Campfire
  • Tree Frog
  • Ming

We are excited about the options they bring and can’t wait to let you try them out for yourself!

As we work to build out the system in the coming months, there will be other ways we can pursue customization. This is our system. It belongs to the Adventist church community.

So what about measurement on objective 2? Here are our key results.

Key Results

  1. A trained person can build a site with the new design system in 2 days.
  2. 2,400 Adventist sites (20% of the 12,000 websites) use one of the color preset options.